Premium MDS Mapping Template

A free version of the multi-dimensional scaling (MDS) template is available for immediate download on this website. However, if you require a LARGER template, there is a premium template available for purchase for $29 USD (below).

This premium MDS perceptual mapping template handles up to 25 brands/attributes by 50 brands/attributes.

Please note that this template runs on Excel and, due to the large number of variables that are compared individually, it takes around five minutes to produce the map.

Also please ensure that you read how to interpret a MDS map, as the output interpretation varies from a traditional two axis perceptual map.

 

Video Overview of the Template

This video provides an overview of the premium MDS template – how to use it and how it works.

 

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