Make 100s of Perceptual Maps Really Fast

Upgrade to the Fast Perceptual Map Maker for Excel

If you have found the free perceptual map template useful, and you need to create multiple perceptual maps – then this REALLY FAST perceptual map maker is probably for you! Like the free version, this template is also Excel-based and easy to use.

In this sample video, 8 perceptual maps are produced in 13 seconds (video has no sound)

Key Features of the Fast Making Perceptual Map Template

The mapping template enables you to:

  • Create and review up to 300 unique perceptual maps very quickly
  • Enter up to 25 brands (or firms or products)
  • Enter up to 25 unique attributes and their data
  • Map any combination of these attributes immediately
  • Add/exclude any of the brands/firms from the map
  • Automatically change bubble sizes on the map

It is a great tool for marketers and analysts alike, that enables you to can review up to 300 maps (with 25 different attributes) within an hour or so.

Great Value at Only $15

The really fast perceptual map Excel template is available for a one-off price of just $10. This is an unlimited lifetime license. And if you’re a marketer or an analyst, chances are you will be using this tool for many years to come.

For an overview of the tool and how fast it is – check out the video below.

To purchase, click the button below – payments are via PayPal (which also accepts credit cards). You will then be able to download your template immediately and you will be mapping in minutes.

Overview of the Fast Perceptual Map Maker

When you download the Excel template,  it opens like this…

perceptual map data entry

As you can see, the steps are clearly shown in GREEN, and then you only need to enter data into the blue cells.

  • Step 1 = enter the name of your name
  • Step 2 = enter the labels for your attributes
  • Step 3 = enter the brand (or firm) names
  • Step 4 = enter your perceptual data

And that’s it. We are now ready to generate lots of maps really quickly by using Step 5. In this step we simply select which attributes that we want to view on the map, as shown here…

perceptual map attribute selection

In this example, attributes 4 and 9 (as per your data) have been placed on the map. And each time we change a number in the attribute boxes, a new perceptual map is automatically generated.

Because we are moving so quickly – reviewing lots of maps – a mini-map appears at the side. If it looks interesting (in terms of our analysis), we can scroll down to the complete map an copy/paste it into our report or presentation. This is how the completely formatted map looks…

final multi map

Optional Steps

For added functionality, there are two optional steps built into the fast mapping template, as follows:

  • Step 6 = Remove specific brands from the maps
  • Step 7 = Change the circle sizes (larger or smaller) for each of the brands

How-to Use the Fast Perceptual Map Template (Overview Video)


List of All the Perceptual Maps and Other Templates

  1. Perceptual map maker template (free)
  2. Multi-perceptual map maker (great for analysis, quickly makes multiple perceptual maps)
  3. Multi-dimensional (MDS) perceptual map template (free version)
  4. MDS perceptual mapping tool (small fee)
  5. Overall similarities gap map (a variation of a perceptual map)
  6. Customer journey map maker template (free)

Need Mapping Help?

I hope that you find the spreadsheet templates easy to use, as well as being a big time-saver. If you have any questions, you can email me.

Or I can design a template for you – email me for a quote. Email =

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